Summer gave a false start in Monterey last week with a few very hot days, but everything quickly settled back into spring – although it...

NESHCO 2019 Spring Conference Don’t you forget about me: understanding the role of Gen X 3:10 PM - 3:55 PM Thu May 30, 2019 I’m looking...

With baseball, soccer and the NBA playoffs in full swing, this is the perfect time to write about the value of sports sponsorships for a...

“ … those of us who work every day to make our healthcare system more responsive, affordable and comprehensible are shaking our heads in...

Let me start off by saying that I strongly believe in making healthcare more accessible, affordable and understandable for those we...

Disruption has been the buzzword in healthcare – and healthcare marketing – for the past five years or so. Yet, we tend to think of that...

When I started this series of blog posts in early 2018 after making a major career change, I never imagined writing about this...

Last year was a time filled with change for me, some of it planned and some of it coming as a complete surprise. Overall, it definitely...

There was certainly a wealth of good advice from marketers this year, but this quote from Seth Godin's book, "This is Marketing," stuck...

With the year winding down, it’s the perfect time to read and reflect. To help you do that, here are two excellent resources for anyone...

Late last year, I challenged myself to put together four simple slides that would capture the state of the healthcare industry at a high...

I had the pleasure of joining my former colleagues, Karina Jennings and Tammy Graves, at the SHSMD Connections conference in October to...

Several months ago I overheard someone say "your life doesn’t come with a script.” That saying stuck with me, but I didn’t think about it...

Many of us have a relationship with Twitter that is polarizing to say the least. Some days I love it and some days I hate it. However,...

Day two of the SHSMD Connections conference was filled with inspiring speakers and useful content. Here are a few takeaways from Tuesday....

For those of you who couldn't make it to Seattle for Connections 2018, here are a few of the highlights from the content and speakers...

It’s amazing that in the space of a single hour you can feel stressed, bored, energized, exhausted, motivated or any combination of those...

A few times each year, I hear about a book that I know I am really going to like just from hearing a description of the subject matter. I...

I recently had the pleasure of listening to a panel of Kaiser Permanente members discuss their experiences navigating today’s healthcare...

I recently took a new job in a new state at a new organization. During the next few months, I will share some of the knowledge that I...