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  • Writer's pictureAlan Shoebridge

HCIC23 is almost here: get ready for an amazing event!

Fall is conference season and that means the annual Healthcare Internet Conference (HCIC) is just around the corner. If you’re joining the action in Los Angeles this year, here is a quick preview of the conference along with some tips for getting the most out of your time.


📅 What’s on tap for 2023

HCIC is renowned for curating some of the biggest names, strongest voices and most inspiring topics in healthcare. This year, that includes three keynotes, four mainstage panel discussions, eight master classes and more than 55 concurrent sessions focused on the business and transformation of healthcare.


Here are a few events and sessions that I’m looking forward to and you won’t want to miss.

  • Awards ceremony: Sunday, Nov. 5 from 6:30 to 8:30 p.m.

  • New attendee reception: Monday, Nov. 6 from 11:30 a.m. to 12:15 p.m.

  • Networking lunch: Tuesday, Nov. 7 from 12:05 to 1:10 p.m.

  • Panel discussion - Adventures in Generative AI. A Year of Learning How to Co-Exist: Tuesday, Nov. 7 from 4:10 to 5 p.m.

  • Panel discussion - Privacy, Tracking, HIPAA, AI and More: How Marketing Leaders Solve Today’s Challenges: Wednesday, Nov. 8 from 11 to 11:50 a.m.


📋 What to do during the conference

Going to industry conferences is always a fun experience, but it can be even better when you plan for how you’ll get the most out of your time. By taking a few simple steps, you can ensure that you get the maximum value out of attending HCIC.


Five action steps:

  1. Download the conference app

  2. Participate in the daily conversation on social media and read the daily recaps

  3. Select and save your favorite content

  4. Schedule any follow-up meetings ASAP

  5. Share what you learn with others


💻 Resources and information about the conference
  • HCIC conference website – register, view sessions and more!

  • Connect or follow me on LinkedIn. I post daily recaps.

  • 🎙️ Podcast: Chris Boyer and Reed Smith talk with Kathy Divis and Mike Schneider of Greystone, who discuss how they’ve seen healthcare digital trends change over the years, and how they have developed HCIC to reflect these changes. Listen here.


👀 Sneak peak: Adventures in Generative AI

With the public launch of ChatGPT last November, AI burst into the mainstream discussion about the future of work and healthcare. What we learned about AI in the past year – positive and negative – will be the focus of a panel discussion with me, Jen Jenkins and Patty Riskind on Tuesday, Nov. 7. Ahava Leibtag will moderate the discussion and add her always insightful perspectives.


📺 View the 90-second video for a preview of a few things we’ll be covering.



You might also want to attend this related concurrent session: Unleashing Generative AI for Healthcare Marketing - 10 Real World Applications. Danny Fell and James Gardner will discuss how generative AI tools are transforming how we think about almost every aspect of marketing and consumer engagement.


✈️ Safe travels!

I look forward to seeing everyone in Los Angeles. I hope you all have a great time at HCIC 2023!



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